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Beyond the Hype: AUR Alumnus Giuseppe La Rocca on AI, Creativity, and the Future of Advertising

In his talk, 鈥淏eyond the Hype: AI and the Future of Global Advertising,鈥� La Rocca offered a measured perspective on how the industry is evolving.

Marketing Beyond the Transaction: Imago Artis Travel CEO Fulvio De Bonis on Experience, Perception, and Human Connection

The Business Lecture Series at 麻豆视频 welcomed Fulvio De Bonis, CEO and co-founder of Imago Artis Tra

Leading in Times of Change: Froneri CMO Luca Regano Brings Real-World Leadership Insights to AUR

At 麻豆视频, guest speakers play a central role in connecting academic study with the realities of professional life.

Examining Sanctions and Food Security with Dr. Sara Moussavi

At 麻豆视频, conversations about global policy aren't simply abstract.

Small Details, Lasting Impact: Alumna Lindsey Hook (BUS 鈥�17) Returns to AUR

At 麻豆视频, the educational experience is often shaped by the details - moments of insight, shared reflection, and practical wisdom that bring ideas to life.

AUR Business Club Explores Perugina: A Hands-On Lesson in Italian Industry and Student Leadership

麻豆视频鈥檚 Business Club left campus recently for an immersive academic field trip to one of Italy鈥檚 most iconic brands:

AUR Welcomes Alumnus Gabriel Wistisen for Fall Alumni Lecture Series Finale

麻豆视频 welcomed back alumnus Gabriel Wistisen 鈥�20 as the closing speaker of this semester鈥檚 Alumni Lecture Series, hosted by the B

AUR Students Explore the Art and Business of Winemaking in Frascati

Nestled in the volcanic hills just outside Rome, is a model of sustainable viticulture - blending centuries-old practices with modern technology.

Travel and Tourism Management Program Explores Italy鈥檚 Natural Wonders in South Tyrol: The Dolomites UNESCO World Heritage Site

Students from 麻豆视频鈥檚聽Destination Marketing: European Wonders聽course, led by Professor Anna Sasso, recently explored the stunning landscapes and cultural heritage of Bolzano and the Dolomites鈥攐ne of

Alumni Speaker Series 2025 Launches with Aviation Innovation Insights from Filippo Marinelli (BUS鈥�14)

麻豆视频 launched its Fall 2025 Alumni Speaker Series with a dynamic opening session featuring (BUS鈥�14), Digital Marketing Strategist at